Why I Like to Shop Smaller Brands

Why it's important to shop small plus wearing Rouje Top and & Other Stories High Waisted PantsFrench Style White Cropped Top with Tan Wide Leg Pants and Clear HandbagWoven Topshop Shoes, & Other Stories Pants, Rouje Blouse, and Shop Girl LA Clear BagNeutral Spring Outfit on Los Angeles Fashion Blogger: Why I Like to Shop Smaller BrandsZara Slim Cat Eye Sunglasses with White Cotton Cropped Blouse and Clear PVC Bag

It can be tempting, with access to so many online shops, to buy from mass retailers that offer the cheapest price.

And while I love a good deal, lately I’ve been trying to shop small and support independent brands.

Part of the reason why I’m trying to shop smaller brands has to do with my age. I’m able to spend more money on clothes than I could when I was in school in my 20’s. Part of it has to do with my job. Since I’m a “Fashion Blogger” I like to discover new brands and spread the word. And finally, I just like to support small businesses whenever I can. It’s hard to compete against big business so when I get the chance to buy from the little guys, I like to take it!

That leads me to talk about some of the smaller brands that I’m wearing in today’s post.

This top is another splurge from Rouje – (I just want to buy everything from that site! Someone take away my wallet!). And while I probably could have found something similar at Forever 21 or H&M, I’ve found that when I invest in special pieces I tend to wear them more. Rouje is a small French brand that releases capsule-like collections every season. I LOVE France so buying something that was designed and made in France makes me feel like maybe I could be a French girl too! But I realize not everyone can drop over $100 on a top so I’ve found lots of similar, affordable styles for you to shop below!

I also have to mention this bag. This is another example of buying from a small, independent shop instead of buying from a mass retailer. Shop Girl LA is a Los Angeles based online vintage shop run by a mother and daughter duo. I could have bought the bag from a knock-off site for under $20 but I feel better about spending a little more money to support independent brands.

Do you spend more money to shop smaller brands or do you prefer to find the best deal at mass retailers?

Outfit Details:
Rouje Top (size 36)(similar)
& Other Stories Pants (similar)
Topshop Shoes (similar)
Shop Girl LA Bag (knock-off under $20)
Zara Sunglasses
Cloverpost Necklace

Now onto Flashback Fashion Fridays! Here’s a look from last May. It’s so weird for me to look back at these maternity photos and realize this was just last year! It’s seems sooo long ago. Why you should shop small: wearing red suede mule sandals, striped tunic, and bamboo clutch

Our picks from last week’s link up are Katie from Hello Katie Girl and Lee from Legallee Blonde!

fashion blogger link up

Adri and I would love for you to link up your fashion posts for a chance to be featured next week!

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  1. Thanks for featuring me in today’s post! I love your blouse and I definitely love supporting smaller brands. The quality is often better and it’s fun having something that’s unique and special.

  2. Aww thank you so much for the feature girl! Glad you liked the dress!
    Also I love the idea of focusing more on shopping small and local brands and stores. I’ve been making a conscious effort to do that more as well!