My Favorite French Fashion Brands
There’s a reason why France is the fashion capitol of the world. They have a knack for mixing innovative design and elegance. The French clothing industry goes back centuries and has produced some of the world’s best designers. Just think of Coco Chanel, Louis Vuitton, Yves Saint Laurent, and more!
Why I Love French Fashion
I’ve had a rather big obsession with France for as long as I can remember. But sadly, I’ve never been able to visit. So I feel like the next best thing is to fill my wardrobe with clothes designed in France to make me feel like I’m a French girl! I’ve also found that French fashion is romantic, yet classic and the pieces stand the test of time.
And while I love the designer fashions, recently I’ve been buying a lot of pieces from smaller and up-and-coming French brands. I like finding “gems” and wearing brands that aren’t super popular yet. So I’ve rounded up my favorite French Fashion brands at all price points below!
French Fashion Brands
Sezane is probably the most well known out of all the smaller labels I’m listing. Pieces are released in capsule like collections every month and sell out FAST. So I always make sure to set an alarm the day of a launch so I can add pieces to my cart ASAP. The pieces are designed with feminine details, cute and classic prints, and fun colors. I also love that they give back every month by partnering with a charity and releasing a limited edition item. Sezane isn’t just cute clothes and accessories – they also have a home line! Sezane is based in Paris but they have a store in New York and soon to be Los Angeles!
Rouje is a newer French fashion brand started by the ultimate French girl – Jeanne Damas. The line consists of Parisian basics like camis, floral skirts and dresses, classic denim, and cute accessories. A lot of the pieces can be mixed and matched so it’s easy to create a versatile wardrobe out of a few pieces. My favorites are the midi dresses and skirts because they come in a lot of cutes patterns and prints! I definitely feel like a French girl on vacation while wearing my Rouje pieces! I’ve ordered twice from this site and shipping was fast both times! I believe it only took a few days for me to receive the order which is great considering it’s coming from France!
My favorite piece from Rouje is their Gabin Dress. I have 4 of them in different prints! Check out my full blog post review of the Gabin Dress.
Get $40 OFF your first order (over $70) through this link!!
Musier Paris is an even more recent brand that just launched in March 2018. Like Rouje, Musier Paris was started by another French IT-Girl, Anne-Laure Mais. A small, curated collection is released about every 2 months and in each collection you’ll find swoon worthy dresses, tops, and shoes. All of the designs are assembled in Paris ateliers using high quality natural materials like cotton, silk, and viscose. I’ve ordered twice from their site as well and shipping was also really fast!
Opullence Paris was created in 1999 and is family owned and operated. This is a new-to-me brand and I just ordered a linen dress and cute tee from the collection. This brand feels similar to Sezane with a collection of feminine dresses, tops, bottoms, and jackets. Unfortunately, I had a bad experience ordering from their site. I placed an order for a tee shirt and dress and only received the dress after waiting almost 2 weeks to receive the order. It turns out the dress had sold out but I never got any notification.
I’m still working with them to resolve the issue but they should be refunding me the price of the dress plus shipping costs. I think they are actually working to re-do the site because there are issues with ordering. So hopefully they will be coming out with a better site soon because their pieces are really cute. I actually really like the tee shirt I ordered (it’s the “coffee please shirt below”.
Tara Jarmon pieces are feminine but with a chic and modern twist. I just discovered this brand through Instagram and I fell in love with the bags and accessories. There are definitely more options to choose from with this brand as the collections aren’t as small but the price point is slightly higher than Rouje and Musier-Paris.
Les Expatriés is a more modern and preppy French brand that was made with expats in mind – as the name suggests. This is a brand for dreamers and travelers with pieces that are functional yet fun and crafted using quality materials. My favorite pieces are the quirky button down shirts in fun prints!
A button down shirt has never been so sexy! Marie Marot specializes in classic, menswear style shirts with feminine twists like ruffle collars and back buttons. I love when a brand specializes in something and does it so well! You can shop Marie Marot here as well.
Balzac Paris is a relatively new brand that launched in 2011. Their pieces are designed in Paris and manufactured in Europe. In their collections you’ll find cute prints, classic stripes, and pieces with feminine details. I could see myself wearing these pieces everyday!
How to wear French Fashion
Most of the time I like to style my French pieces simply – with a pair of jeans and classic heels or flats. In the outfit above I paired this gorgeous Sézane lace blouse with my Everlane denim and heels. See my full post here.
If you decide to go with a dress just add a pair of wedge espadrilles and a basket bag and you’re good to go! See the full post here.
When you are ready to do date night style the French way go with a little black dress and add a nude heel, red lip, and undone hair. See the full post here.
The good news is, even if you don’t have the budget to buy from these French brands you can still look like a French girl! Just look for midi dresses and skirts in stripes, florals, or dots; white blouses in eyelet, lace or with buttons down the front; and cotton tees in stripes or with cute French sayings. I’ve rounded up some of my favorite French inspired styles below at more affordable price points as well as pieces from US retailers in case you don’t feel comfortable ordering from France.
What an informative post. Thank you. I always love and appreciate your classic yet modern French-inspired looks. Even last year with the flashback outfit, I can see a stylish cool French girl wearing that outfit. =))
Welcome join my Tuesdays monthly linkup. It is the last Tuesday of every month, also join my Thursday Moda every week and share your beautiful style, Thanks!! =)) Ada.
I love every single outfit. I may have to shop some of your selections too 🙂
I have only heard of Sezanne and they are fabulous! Your French inspired outfits are so chic and classy. Obsessed with easy vibes! That’s really awesome too that you are supporting smaller boutiques. I bet they have so many hidden gems! Are you back from PA yet? Happy Friday and have a great weekend!
Maureen | http://www.littlemisscasual.com
I love all of your French inspired looks! I haven’t heard of many of these labels, and will definitely be checking them out!
I am going to have to look at these in more detail Jessica. Thanks for sharing. I love your style, especially love the straw bags and your LBD!
You’ve added so many amazing pieces to your wardrobe – at least if you don’t live in France you can still feel like a french girl.
You look amazing in all of these french inspired outfits. I love the dress especially with that cute straw bag.
Lots of great brands here, thanks for sharing! 🙂
Thank you for the link up!
Hope that you’ve been having a nice week! It’s been a very cold one here!
Away From The Blue Blog
I love Sezane! And most of these are totally up my alley! Going to check them out now!
Jessica, there are so many beautiful things you shared from these brands! I love that you shop the smaller/newer designers, too. So cool. And you always look fabulous!
I was wondering if you were able to resolve your issue with Opullence? I was debating on ordering from them but am concerned about their lack of response to questions.
Yes, I was able to get a refund for the missing dress and a refund for the shipping cost! It was hard to get a hold of them though – they didn’t respond to my emails and I only got a response when I DM’d them on Instagram. But this was 3 years ago so I’m not sure if things have changed! At the time they said they were having website issues…maybe it has improved? I haven’t ordered from them since, which is a shame because they have really cute stuff!